"Haier’s true aim is likely not in emulating the old GE, but to go for a less asset-heavy and nimbler strategy, where the company uses its assets as a “platform” to collaborate with others, much like how app programmers work with the iPhone and iPad, said IMD’s Fischer.

"Chairman Zhang “has been speaking for the last several years of the strategic desirability of turning Haier into a ‘platform company.’”  “Haier is not interested in becoming the GE of China; they want to be the Apple of China.”" Read more